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Policy Brief 4.3

AIOps Adoption in Gen Z Shoppers: Customer Experience — Evidence from Latin America

15
Pages
MLA
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~ 15–22 mins
Reading Time
Metaverse AR/VR MLOps
Abstract

This policy brief investigates “AIOps Adoption in Gen Z Shoppers: Customer Experience — Evidence from Latin America” using a difference-in-differences analysis. Through a socio-technical lens, the analysis integrates multi-source data to derive a stakeholder-aligned blueprint for researchers and practitioners.

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AIOps Adoption in Gen Z Shoppers: Customer Experience — Evidence from Latin America

ABSTRACT
AIOps Adoption in Gen Z Shoppers: Customer Experience — Evidence from Latin America is unpacked across themes: interoperability, governance, KPIs, and change enablement. Limitations and future research paths are noted.
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