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Policy Brief 4.4

Behavioral Economics Adoption in Pharmaceutical Firms: Operational Excellence — A Delphi study

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~ 5–9 mins
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Climate Energy BioMed
Abstract

This policy brief investigates “Behavioral Economics Adoption in Pharmaceutical Firms: Operational Excellence — A Delphi study” using a randomized controlled trial design. Through a socio-technical lens, the analysis integrates multi-source data to derive an actionable roadmap for researchers and practitioners.

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Behavioral Economics Adoption in Pharmaceutical Firms: Operational Excellence — A Delphi study

ABSTRACT
Behavioral Economics Adoption in Pharmaceutical Firms: Operational Excellence — A Delphi study is unpacked across themes: equity, usability, costs, and risks. Limitations and future research paths are noted.
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