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Essay 4.8

Blockchain Adoption in Gen Z Shoppers: Innovation Diffusion — 2022–2026 Trends

23
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Harvard
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~ 24–34 mins
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AI Psychology FinTech
Abstract

This essay investigates “Blockchain Adoption in Gen Z Shoppers: Innovation Diffusion — 2022–2026 Trends” using a mixed-methods case study. Through a behavioral lens, the analysis integrates multi-source data to derive a validated measurement model for researchers and practitioners.

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Blockchain Adoption in Gen Z Shoppers: Innovation Diffusion — 2022–2026 Trends

ABSTRACT
Blockchain Adoption in Gen Z Shoppers: Innovation Diffusion — 2022–2026 Trends is unpacked across themes: change enablement, benefits, risks, and usability. Limitations and future research paths are noted.
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