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Case Study 4.5

Cold Chain Logistics Adoption in Hospital Administrators: Market Entry Strategy — Post-Pandemic Lessons

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Abstract

This case study investigates “Cold Chain Logistics Adoption in Hospital Administrators: Market Entry Strategy — Post-Pandemic Lessons” using a design science research. Through a economic lens, the analysis integrates multi-source data to derive a practical decision framework for researchers and practitioners.

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Cold Chain Logistics Adoption in Hospital Administrators: Market Entry Strategy — Post-Pandemic Lessons

ABSTRACT
Cold Chain Logistics Adoption in Hospital Administrators: Market Entry Strategy — Post-Pandemic Lessons is unpacked across themes: security, risks, benefits, and equity. Limitations and future research paths are noted.
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