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Policy Brief 4.3

Data Privacy Adoption in E-commerce Marketplaces: Governance And Risk — A Comparative Perspective

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Abstract

This policy brief investigates “Data Privacy Adoption in E-commerce Marketplaces: Governance And Risk — A Comparative Perspective” using a mixed-methods case study. Through a socio-technical lens, the analysis integrates multi-source data to derive a stakeholder-aligned blueprint for researchers and practitioners.

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Data Privacy Adoption in E-commerce Marketplaces: Governance And Risk — A Comparative Perspective

ABSTRACT
Data Privacy Adoption in E-commerce Marketplaces: Governance And Risk — A Comparative Perspective is unpacked across themes: benefits, costs, usability, and risks. Limitations and future research paths are noted.
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