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Case Study 4.4

Data Privacy for Gen Z Shoppers: Roi And Performance Metrics | 2023–2029 Trends

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~ 14–22 mins
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Sustainability Public Policy Climate
Abstract

This case study investigates “Data Privacy for Gen Z Shoppers: Roi And Performance Metrics | 2023–2029 Trends” using a difference-in-differences analysis. Through a socio-technical lens, the analysis integrates multi-source data to derive novel empirical evidence for researchers and practitioners.

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Data Privacy for Gen Z Shoppers: Roi And Performance Metrics | 2023–2029 Trends

ABSTRACT
Data Privacy for Gen Z Shoppers: Roi And Performance Metrics | 2023–2029 Trends is unpacked across themes: benefits, costs, governance, and interoperability. Limitations and future research paths are noted.
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