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Research Proposal 4.9

Governance And Risk in Social Media Marketing for Gig Workers: A Comparative Perspective

25
Pages
Harvard
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~ 26–38 mins
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Governance AI AIOps
Abstract

This research proposal investigates “Governance And Risk in Social Media Marketing for Gig Workers: A Comparative Perspective” using a panel regression with fixed effects. Through a socio-technical lens, the analysis integrates multi-source data to derive a practical decision framework for researchers and practitioners.

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Governance And Risk in Social Media Marketing for Gig Workers: A Comparative Perspective

ABSTRACT
Governance And Risk in Social Media Marketing for Gig Workers: A Comparative Perspective is unpacked across themes: governance, scalability, benefits, and usability. Limitations and future research paths are noted.
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