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Research Proposal 4.7

Impact Investing Adoption in Gen Z Shoppers: Scaling And Replication — Post-Pandemic Lessons

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Telemedicine Tourism IoT
Abstract

This research proposal investigates “Impact Investing Adoption in Gen Z Shoppers: Scaling And Replication — Post-Pandemic Lessons” using a event study methodology. Through a behavioral lens, the analysis integrates multi-source data to derive a practical decision framework for researchers and practitioners.

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Impact Investing Adoption in Gen Z Shoppers: Scaling And Replication — Post-Pandemic Lessons

ABSTRACT
Impact Investing Adoption in Gen Z Shoppers: Scaling And Replication — Post-Pandemic Lessons is unpacked across themes: governance, interoperability, scalability, and security. Limitations and future research paths are noted.
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