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Research Proposal 4.7

Innovation Diffusion in Workforce Analytics for E-commerce Marketplaces: A Comparative Perspective

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Abstract

This research proposal investigates “Innovation Diffusion in Workforce Analytics for E-commerce Marketplaces: A Comparative Perspective” using a difference-in-differences analysis. Through a economic lens, the analysis integrates multi-source data to derive a stakeholder-aligned blueprint for researchers and practitioners.

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Innovation Diffusion in Workforce Analytics for E-commerce Marketplaces: A Comparative Perspective

ABSTRACT
Innovation Diffusion in Workforce Analytics for E-commerce Marketplaces: A Comparative Perspective is unpacked across themes: costs, governance, security, and change enablement. Limitations and future research paths are noted.
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