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Case Study 4.8

Logistics Optimization Adoption in E-commerce Marketplaces: Sustainability Outcomes — Post-Pandemic Lessons

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Abstract

This case study investigates “Logistics Optimization Adoption in E-commerce Marketplaces: Sustainability Outcomes — Post-Pandemic Lessons” using a survey-based structural equation modeling. Through a institutional lens, the analysis integrates multi-source data to derive a validated measurement model for researchers and practitioners.

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Logistics Optimization Adoption in E-commerce Marketplaces: Sustainability Outcomes — Post-Pandemic Lessons

ABSTRACT
Logistics Optimization Adoption in E-commerce Marketplaces: Sustainability Outcomes — Post-Pandemic Lessons is unpacked across themes: change enablement, KPIs, interoperability, and scalability. Limitations and future research paths are noted.
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