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Case Study 4.9

Market Entry Strategy in Behavioral Economics for Regulated Utilities: A Comparative Perspective

28
Pages
APA
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~ 29–43 mins
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Sustainability FinTech DEI
Abstract

This case study investigates “Market Entry Strategy in Behavioral Economics for Regulated Utilities: A Comparative Perspective” using a Delphi study. Through a economic lens, the analysis integrates multi-source data to derive a stakeholder-aligned blueprint for researchers and practitioners.

Market Entry Strategy in Behavioral Economics for Regulated Utilities: A Comparative Perspective

ABSTRACT
Market Entry Strategy in Behavioral Economics for Regulated Utilities: A Comparative Perspective is unpacked across themes: KPIs, scalability, change enablement, and benefits. Limitations and future research paths are noted.
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