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Case Study 4.3

Market Entry Strategy in Green Finance for Export-Oriented Manufacturers: Evidence from North America

26
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APA
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~ 27–40 mins
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Energy Metaverse Cold Chain
Abstract

This case study investigates “Market Entry Strategy in Green Finance for Export-Oriented Manufacturers: Evidence from North America” using a randomized controlled trial design. Through a behavioral lens, the analysis integrates multi-source data to derive a validated measurement model for researchers and practitioners.

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Market Entry Strategy in Green Finance for Export-Oriented Manufacturers: Evidence from North America

ABSTRACT
Market Entry Strategy in Green Finance for Export-Oriented Manufacturers: Evidence from North America is unpacked across themes: change enablement, benefits, KPIs, and interoperability. Limitations and future research paths are noted.
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