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Research Proposal 4.5

Market Entry Strategy in Hospitality Management for Supply Chain Managers: A Comparative Perspective

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MLA
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~ 40–55 mins
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Climate Telemedicine Cold Chain
Abstract

This research proposal investigates “Market Entry Strategy in Hospitality Management for Supply Chain Managers: A Comparative Perspective” using a difference-in-differences analysis. Through a institutional lens, the analysis integrates multi-source data to derive novel empirical evidence for researchers and practitioners.

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Market Entry Strategy in Hospitality Management for Supply Chain Managers: A Comparative Perspective

ABSTRACT
Market Entry Strategy in Hospitality Management for Supply Chain Managers: A Comparative Perspective is unpacked across themes: governance, equity, costs, and change enablement. Limitations and future research paths are noted.
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