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Case Study 4.3

Market Entry Strategy in Microfinance for Rural Communities: 2023–2028 Trends

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Abstract

This case study investigates “Market Entry Strategy in Microfinance for Rural Communities: 2023–2028 Trends” using a Delphi study. Through a behavioral lens, the analysis integrates multi-source data to derive novel empirical evidence for researchers and practitioners.

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Market Entry Strategy in Microfinance for Rural Communities: 2023–2028 Trends

ABSTRACT
Market Entry Strategy in Microfinance for Rural Communities: 2023–2028 Trends is unpacked across themes: KPIs, interoperability, benefits, and risks. Limitations and future research paths are noted.
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