View Full Paper

Owner Consent Verified
Report 4.9

Market Entry Strategy in Social Media Marketing for Gen Z Shoppers: Post-Pandemic Lessons

25
Pages
Harvard
Style
~ 26–38 mins
Reading Time
Impact Energy BioMed
Abstract

This report investigates “Market Entry Strategy in Social Media Marketing for Gen Z Shoppers: Post-Pandemic Lessons” using a survey-based structural equation modeling. Through a behavioral lens, the analysis integrates multi-source data to derive a stakeholder-aligned blueprint for researchers and practitioners.

Download PDF Order Similar Paper Save

Market Entry Strategy in Social Media Marketing for Gen Z Shoppers: Post-Pandemic Lessons

ABSTRACT
Market Entry Strategy in Social Media Marketing for Gen Z Shoppers: Post-Pandemic Lessons is unpacked across themes: usability, change enablement, scalability, and governance. Limitations and future research paths are noted.
1
Open full preview
Related Papers
Browse all
31 Pages 4.3
Climate Policy for Microfinance Institutions: Customer Experience | Evidence from DACH Region
Epidemiology IoT Food Systems
View Paper
37 Pages 4.5
Smart Cities Adoption in Retail Banks: Human Factors And Usability — Post-Pandemic Lessons
Marketing Finance Data Privacy
View Paper
18 Pages 4.4
Workforce Analytics for City Planners: Customer Experience | A qualitative grounded theory
CV AIOps Cloud
View Paper