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Case Study 4.5

Public Health for SMEs in Sub-Saharan Africa: Customer Experience | A qualitative grounded theory

23
Pages
IEEE
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~ 24–34 mins
Reading Time
Health Logistics Open Banking
Abstract

This case study investigates “Public Health for SMEs in Sub-Saharan Africa: Customer Experience | A qualitative grounded theory” using a systematic literature review. Through a behavioral lens, the analysis integrates multi-source data to derive an actionable roadmap for researchers and practitioners.

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Public Health for SMEs in Sub-Saharan Africa: Customer Experience | A qualitative grounded theory

ABSTRACT
Public Health for SMEs in Sub-Saharan Africa: Customer Experience | A qualitative grounded theory is unpacked across themes: equity, KPIs, scalability, and change enablement. Limitations and future research paths are noted.
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