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Essay 4.3

Robotic Process Automation Adoption in E-commerce Marketplaces: Equity And Access — Evidence from Southeast Asia

20
Pages
Chicago
Style
~ 21–30 mins
Reading Time
Supply Chain Marketing AIOps
Abstract

This essay investigates “Robotic Process Automation Adoption in E-commerce Marketplaces: Equity And Access — Evidence from Southeast Asia” using a event study methodology. Through a human-centered lens, the analysis integrates multi-source data to derive an actionable roadmap for researchers and practitioners.

Robotic Process Automation Adoption in E-commerce Marketplaces: Equity And Access — Evidence from Southeast Asia

ABSTRACT
Robotic Process Automation Adoption in E-commerce Marketplaces: Equity And Access — Evidence from Southeast Asia is unpacked across themes: scalability, change enablement, interoperability, and governance. Limitations and future research paths are noted.
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