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Report 4.8

Robotic Process Automation and Change Management among Gen Z Shoppers — A randomized controlled trial design

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~ 17–24 mins
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UX Leadership Metaverse
Abstract

This report investigates “Robotic Process Automation and Change Management among Gen Z Shoppers — A randomized controlled trial design” using a event study methodology. Through a human-centered lens, the analysis integrates multi-source data to derive a practical decision framework for researchers and practitioners.

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Robotic Process Automation and Change Management among Gen Z Shoppers — A randomized controlled trial design

ABSTRACT
Robotic Process Automation and Change Management among Gen Z Shoppers — A randomized controlled trial design is unpacked across themes: costs, interoperability, security, and usability. Limitations and future research paths are noted.
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