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Case Study 4.8

Roi And Performance Metrics in Digital Transformation for Gen Z Shoppers: Evidence from Europe

19
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Chicago
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~ 20–28 mins
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Psychology AR/VR DevSecOps
Abstract

This case study investigates “Roi And Performance Metrics in Digital Transformation for Gen Z Shoppers: Evidence from Europe” using a design science research. Through a socio-technical lens, the analysis integrates multi-source data to derive a stakeholder-aligned blueprint for researchers and practitioners.

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Roi And Performance Metrics in Digital Transformation for Gen Z Shoppers: Evidence from Europe

ABSTRACT
Roi And Performance Metrics in Digital Transformation for Gen Z Shoppers: Evidence from Europe is unpacked across themes: usability, scalability, risks, and costs. Limitations and future research paths are noted.
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