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Report 4.5

Social Media Marketing Adoption in Mobile Money Users: Interoperability — 2025–2028 Trends

13
Pages
IEEE
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~ 13–19 mins
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Data Privacy Marketing AR/VR
Abstract

This report investigates “Social Media Marketing Adoption in Mobile Money Users: Interoperability — 2025–2028 Trends” using a agent-based simulation. Through a human-centered lens, the analysis integrates multi-source data to derive a validated measurement model for researchers and practitioners.

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Social Media Marketing Adoption in Mobile Money Users: Interoperability — 2025–2028 Trends

ABSTRACT
Social Media Marketing Adoption in Mobile Money Users: Interoperability — 2025–2028 Trends is unpacked across themes: scalability, change enablement, KPIs, and governance. Limitations and future research paths are noted.
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