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Case Study 4.8

Tourism Recovery Adoption in Retail Banks: Customer Experience — Post-Pandemic Lessons

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APA
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~ 18–26 mins
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Finance Marketing Esports
Abstract

This case study investigates “Tourism Recovery Adoption in Retail Banks: Customer Experience — Post-Pandemic Lessons” using a difference-in-differences analysis. Through a institutional lens, the analysis integrates multi-source data to derive novel empirical evidence for researchers and practitioners.

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Tourism Recovery Adoption in Retail Banks: Customer Experience — Post-Pandemic Lessons

ABSTRACT
Tourism Recovery Adoption in Retail Banks: Customer Experience — Post-Pandemic Lessons is unpacked across themes: costs, change enablement, usability, and ethics. Limitations and future research paths are noted.
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