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Research Proposal 4.3

UX Research and Change Management among Millennial Consumers — A benchmarking and maturity modeling

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DevSecOps Impact Data Privacy
Abstract

This research proposal investigates “UX Research and Change Management among Millennial Consumers — A benchmarking and maturity modeling” using a survey-based structural equation modeling. Through a institutional lens, the analysis integrates multi-source data to derive a validated measurement model for researchers and practitioners.

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UX Research and Change Management among Millennial Consumers — A benchmarking and maturity modeling

ABSTRACT
UX Research and Change Management among Millennial Consumers — A benchmarking and maturity modeling is unpacked across themes: governance, change enablement, risks, and KPIs. Limitations and future research paths are noted.
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